Where There Are no Jobs

Leonardo DaVinci once said that “the ultimate sophistication is simplicity”.  At the Academy for Creating Enterprise, we agree. Our curriculum is simple, but that is why it is so effective. As part of our  unique Micro Enterprise training, we teach 25 universally applicable business rules called the “Rules of Thumb”,  (highlighted in chart below.) These rules are guiding stars throughout Where There Are no Jobs, a unique six-volume series of curriculum developed by Academy Founder Stephen Gibson. To read real stories from graduates who have taken the training , click here




1.       Sell What the Market Will Buy

Solving a critical, recurring problem is the best way to create a business.

2.       Practice Separate Entities

Keep personal and business money separate.

3.       Start Small, Think Big

Learn basics when small and less costly. Then grow.

4.       Be Nice Later

Don’t give your product, services, or business capital away to friends and relatives.

5.       Keep Good Records

Success comes from beating yesterday’s sales and profit records.

6.       Pay Yourself a Livable Salary

This eliminates taking all the cash out of the business for living expenses.

7.       Buy Low, Sell High

The bigger the difference, the greater the potential profit.

8.       Don’t Eat Your Inventory

Consuming inventory or seed capital will quickly kill your business.

9.       Use Multiple Suppliers

Negotiating with several suppliers for the best price is critical to success.

10.    Buy on Credit, Sell for Cash

Selling product before payment to suppliers increases cash flow.

11.    Purchase in Bulk

Suppliers usually sell products cheaper if purchased in volume.

12.    Use Suggestive Selling

Suggest to each customer other items they might like or need.

13.    Increase Sales, Decrease Costs

As the gap grows bigger, net profits also grow bigger.

14.    Turn Your Inventory Often

Profit is made every time inventory is priced right and sold.

15.    Value Your Customers

Keeping them coming back and buying more is a key to success.

16.    Differentiate Your Business

Give customers a reason to return; better, cheaper, faster.

17.    Hire Slow, Fire Fast

Screen potential employees carefully. Terminate bad hires quickly.

18.    Inspect More, Expect Less

Consistent performance comes from inspecting, not expecting.

19.    Have Written Agreements with Partners, Suppliers, Landlords and Employees

The dullest pencil is better than the sharpest memory.

20.    Work on Your Business 10 Hours a Day, Five and a Half Days a Week

Anything less is a hobby.

21.    Practice Kaizen

Kaizen means continual improvement. This is vital to income growth.

22.    Make a Profit Every Day

If a work day goes by without profit, it’s a loss.

23.    Work on Your Business, Not Just inYour Business

Stand back and watch, then fix immediately.

24.    Write Daily/Weekly Business Goals

Stretching for more will move business forward faster.

25.    Focus, Focus, Focus

A concentrated effort on one venture pays huge returns.